Seasonal Cycle
Yield Is Not Profit
Here is a sentence you will not hear at the coffee shop. Yield is not profit. Yield is easy to...
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Seasonal Cycle
Winter Is a Decision Season
Nothing grows in winter. A lot gets decided. Seed orders. Input prices. Repairs. The lender conversation. By the time spring...
Seasonal Cycle
The Last Walk Before Winter
Harvest is mostly done. The combine is parked. It is tempting to call the season finished. Take one more walk...
Industry Pulse
The Weekend Crew Is the Real Test
Here is a plain truth about farm software. The demo is not the test. The demo is theater. A demo...
Seasonal Cycle
Notes From the Cab: What This Harvest Showed
Every harvest teaches the same lesson in a new way. This one was no different. The fields that got attention...
Seasonal Cycle
Check the Bin Before the Bin Checks You
Harvest is the loud part. Storage is the quiet part. Quiet is where grain loses money. Corn and soybeans went...
Industry Pulse
The Data You’re Already Collecting
Here’s something that doesn’t get said enough: modern farms are already data operations. The yield monitor logs every pass. The...
Field Notes
A Day Off at the Farm
I spend my week building a platform for farmers. This weekend I did something simpler. I took the family to...
Seasonal Cycle
Soil Tests: The Cheapest Information on the Farm
The combine is parked. The ground is still workable. There is a window right now, between harvest and freeze-up, when...