Field Notes
This Season Is a Tale of Two Fields
Southern California Strawberry Growing in a Volatile 2026 Season: Who Owns Your Data? Southern California strawberry growing has never been...
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Farmer Spotlights
The Farm Data Checklist That Protects Your Bottom Line
Every good operation runs on checklists. The pre-plant walk-through. The equipment inspection before a long day. The end-of-season review that...
Ag-Tech & Tools
Who Owns Your Farm Data?
Who Owns Your Farm Data? A Plain-English Guide for Growers Short answer: you do. Your planter, combine, and soil sensors...
Product Differentiation
Happy 4th of July!
America’s 250th Anniversary: How Farm Data Is Redefining Independence for Farmers 250 Years of Independence: What It Means for the...
Product Differentiation
Solutions-Based Ag Management: Work Smarter, Not Harder
Every grower knows the feeling. It’s 6 a.m., the to-do list is already longer than the daylight, and somewhere between...
Ag-Tech & Tools
Monday’s USDA Report Could Move Markets — Here’s What It Means for Your Farm
Mark your calendar for noon Eastern this Monday, June 30. That’s when USDA drops two of the most-watched numbers of...
Farmer Spotlights
What a Single Ear of Corn Knows | FarmOps360
FarmOps360Field Notes Field Notes · Corn What a Single Ear of Corn Already Knows By the time a cob looks...
Farmer Spotlights
7 Things Nobody Warns You About Before You Start Farming
People will tell you farming is hard work. People will tell you it’s rewarding. People will show you a sunset...
Ag-Tech & Tools
The Data Layer Wins: 5 Ag-Tech Trends Defining the 2026 Growing Season
The story of agriculture technology used to be about hardware — bigger sensors, faster drones, autonomous tractors. Heading into the...